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How to avoid needless publicity online: create an unsearchable company name!
by Sniffer | posted on 30 June 2007
Network specialists 802.UK must have thought that the "802 dot" prefix was a brilliant wheeze, seeing how all networking working groups start that way - but when they registered the domain name, didn't they wonder whether anybody would ever be able to find it?
Google certainly can't cope. Search for 802.uk and it does its best: it goes straight to www.802.uk and (duh!) can't find it. Hardly surprising, genius: there's no such TLD.
A quick trip to www.802uk.com will find it. (Tip: do NOT scroll down. You'll still be at it in a week's time... )
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