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Mobile corporate email expected to reach 13.5 million individual users in 2009, says IDC

by Staff Writer | posted on 16 September 2005

LONDON, September 15, 2005 — According to the latest mobile research from IDC, the European mobile corporate email market will increase to around 13.5 million individual users — employees who use either a laptop/PDA or mobile phone to access email — in 2009, representing a compound annual growth rate of 36%.

Although email is the most deployed mobile enterprise application to date, it is still fairly unexploited. Even with the recent success of mobile email devices such as the BlackBerry, mobile operators are just starting to provide these kinds of applications to the enterprise market on the available devices.

"Mobile email solutions should operate as an integrated part of the company's existing system," said Rosie Secchi, senior research analyst, IDC's European Wireless and Mobile Communications program. "Even though email will remain the foundation of business mobility over the forecast period, it is only the beginning of inevitable business developments that will excite market players even more."

Mobile email providers that are deploying mobile email solutions need to consider the value of a broader mobile solution, "one that would include valuable elements such as mobile device management and mobile security. They should be able to provide a mobile end-to-end offering to customers," said Secchi.

IDC's study Corporate Mobile Email in Western Europe: Forecast and Analysis, 2004–2009 (Doc #HW02M, September 2005) examines email services for enterprise usage, as this is one of the areas that has seen the most interest from this market segment in the last few years. Western European market sizes are provided for 2004, with trends and a five-year market growth forecast for 2004 to 2009. Information on leading vendors and mobile operators' email offerings is also provided, and the study identifies the characteristics these players need to have in order to be successful in the future.

To purchase this document, please contact your local IDC office or visit IDC.com